Reference Guide

12 skills explained in plain English

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LLM Council

Decision & Strategy

The council is a decision review framework. You give it something important (a business brief, a page plan, an SEO audit) and 5 AI advisors with different thinking styles independently review it, then challenge each other, then a chairman synthesises a final verdict. One AI model gives you one perspective. Five models with forced disagreement (peer review) surface blind spots that a single pass misses. The Contrarian caught the MHRA risk for Bio Peptides. The Outsider caught that NAD+ wasn't a peptide. These are things you'd only discover after launching and getting burned.

The 5 Advisors

1Contrarian\u2014 Hunt for fatal flaws

"What could go catastrophically wrong? What's everyone assuming that might be false?"

2First Principles\u2014 Question assumptions

"Strip away convention — what's actually true here? Are we solving the right problem?"

3Expansionist\u2014 Find missed opportunities

"What's the bigger play? What adjacent opportunities are we missing?"

4Outsider\u2014 Fresh perspective, no domain expertise

"Does this make sense to someone with no context? Would a customer understand this?"

5Executor\u2014 Practical implementation

"Can we actually do this? What's the fastest path to results? What's the 3-step plan?"

How It Works

1Phase 1 — Independent Analysis

All 5 advisors run in parallel as sub-agents. Each gives a verdict (APPROVE / APPROVE WITH CHANGES / REJECT) with max 200 words. They don't see each other's responses.

2Phase 2 — Peer Review

Each advisor sees the other 4 anonymised responses. They say who they agree with most, who they disagree with, and whether their position changed. This is where blind spots get exposed.

3Phase 3 — Chairman Synthesis

All 10 responses are read, votes counted, consensus and disagreements identified. Final verdict with specific recommended changes and a prioritised action plan.

Flow in PublishOS

Brief tab: Council reviews business positioning → updates brief + seed keywords

Review tab: Council reviews keyword-to-page mapping → recommends which pages to build

SEO tab: Council reviews SEO audit → prioritises fixes

Website tab: Council changes get applied to SITE.md → Page Copy lights up

Where It Shows in the UI

\u2022Brief tab — "Copy Council Command" button for business brief review + report display

\u2022Keywords tab — Council report display with expandable earlier reports

\u2022Review tab — "Copy Council Command" for landing page review + all reports with details

\u2022SEO tab — "Copy Council Command" for SEO audit review + report display

\u2022Website tab — Council report display + "Apply Council Page Plan" button

Data Storage

Council reports save to Redis at council-reports:{clientId} via /api/council-reports. Each report includes: verdict, risk rating, consensus points, recommended changes, full HTML report, and markdown transcript.

Tips

💡Always run the council on business briefs before acting — it catches positioning flaws early

💡The peer review phase is where the real value is — advisors shift positions when challenged

💡Council reports feed into the action plan automatically

💡You can run multiple councils per client — they stack in history